In recent years, digital printing technology has been widely used in the field of self-adhesive label printing due to its continuous improvement in terms of quality, speed, cost, size, media, and stability. Digital printing equipment is preferred by label printing companies because of its unique characteristics. Compared to traditional printing equipment, digital printing equipment is more flexible and can start printing from one copy, which is very suitable for network small-volume orders. At the same time, it has strong variability and can achieve variable labels for each print, which is particularly suitable for personalized orders or orders with variable information on the label (such as variable QR codes). Currently, the development momentum of digital printing equipment in the field of self-adhesive label printing in our country is still rapid, and it has become one of the main equipment for self-adhesive label printing. Many companies are investigating and looking for suitable digital printing equipment. So how to choose suitable digital printing equipment?

Digital printing equipment is mainly divided into three categories: inkjet, laser toner, and electronic ink.

The advantages of inkjet equipment are high color saturation and strong compatibility. It can print both paper and film, and can print materials with a wide range of thicknesses. China-made inkjet equipment has diversified functions, improving productivity and material utilization.

Toner equipment has high printing accuracy and environmental protection, but the printing ink layer is relatively thin, and the color saturation is relatively poor. It is mainly used for printing paper materials.

Electronic ink equipment is close to offset printing effects and has fast printing speed, but material pre-treatment and special inks increase the cost of enterprises, and service fees are high. Currently, the market is in urgent need of digital printing machines that can replace electronic ink equipment.

When selecting the appropriate digital printing equipment for label printing companies, the following factors should be considered:

1. Order quantity: If an enterprise needs to produce a large quantity of variable information labels, electronic ink digital printing equipment is the preferred choice because it has high printing speed and accuracy and is suitable for large-scale production.

2. Order type: If an enterprise needs to produce small batches of variable information labels or personalized advertising orders, inkjet or toner digital printing equipment may be more suitable. These devices can provide a wider range of printing options and more flexible printing effects.

3. Color requirements: If customers have high requirements for color saturation and need to print thicker materials, or are not willing to apply a finish or laminate on the finished product surface, inkjet digital printing equipment is the best choice. Inkjet equipment can provide richer colors and thicker ink layers without requiring additional surface treatment.

In summary, label printing companies need to decide on digital printing equipment based on their own order structure, color requirements, and production needs. Different digital printing equipment has different characteristics and application scope, and companies need to choose according to their actual situation.

Based on the current sales of various types of digital printing equipment on the market, in previous years, due to the immature technology of inkjet and toner, electronic ink digital printing equipment dominated the market. In recent years, with the maturity of inkjet and toner technology, these two types of equipment have also occupied half of the digital printing market, especially inkjet digital printing equipment, which has received more favor from customers.
 

Source: keyin.cn