——Press conference of the All in Print China 2016 was successfully held in Dongguan

“Together with All in Print, discover the future of printing.” The press conference of the All in Print China 2016 was held at Sheraton Dongguan Hotel, Guangdong on April 9th, 2015.

Mr. Wang Yanbin, Director of the Administration of Printing and Publication, attended and gave gracious remarks at the conference, who also discussed with the guests about the future of China’s printing industry development. Mr. Zhang Shuangru, Executive Vice President of the Printing Technology Association of China; Mr. Axel Bartkus, General Manager of Messe Düsseldorf (Shanghai) Co., Ltd and Ms. Chen Yan, President of China Academy of Printing Technology, have spoken on behalf of the organizers about the spectacular event of All in Print China 2014 and introduced the highlights of All in Print China 2016. A line-up of almost 100 representatives also participated in the press conference including those from over 20 media groups from home and abroad; those from industrial associations as well as representatives from exhibitors such as Heidelberg, Founder, Lenovo, Hans Gronhi, Siegwerk etc,.

Co-organized by the Printing Technology Association of China, China Academy of Printing Technology, Messe Düsseldorf (Shanghai) Co., Ltd; undertaken by the Printing Technology Association of China, Keyin Media and Messe Düsseldorf (Shanghai) Co., Ltd, All in Print China has been successfully held for 5 sessions. This Shanghai-centered event has become one of the most influential brand exhibitions not only in China but also in the Asia-Pacific region and the world. The highly-anticipated All in Print China 2016 will be held from October 18 to 22, 2016 at Shanghai New International Expo Center (SNIEC).

With the theme of “Discover the Future of Printing”, All in Print China 2016 will demonstrate the all-round vitality and dynamics inspired by the variety of printing technologies, keep close with the market updates and present core segments with bold and creative highlights.

Optimized exhibition dates
China’s printing industry is feeling the pinch of transformation and upgrading as well as the growing pain in the shift from big players into powerful ones. Old equipments and technologies are facing obstacles, therefore they require new breakthroughs. In the meantime, new technologies and applications develop and thrive among each other. For the strong demand to present because of product innovations and the booming market, the event will switch to a 2-year cycle, with exhibition period extending from 4 days to 5 days, offering adequate opportunities for exhibiting, exchanging as well as interacting.



Innovation theme
Going neck and neck with the development of printing industry, All in Print China 2016 will upgrade the exhibition with innovations, setting up specialized theme pavilions including Digital Printing, Packaging Printing, Label Printing as well as Creative Printing, providing a more targeted and dedicated platform.
Digital Printing: Covering updating technologies of digital printing and pre-printing ones as well as the leading technologies of web printing.
Packaging Printing: Specializing in displaying value-added solutions combining packaging with printing.
Label Printing: Comprehensive line-up of label industry
Creative Printing : Connecting with cultural & creative(C&C) industry, beyond printing



Intensive national and international promotion
Organizers, The Printing Technology Association of China and China Academy of Printing Technology will integrate wider promotion channels in China, expand the brand influence of All in Print China; Messe Düsseldorf will invite buyers at home and abroad through its global network, as well as conduct intensive publicity campaigns on hundreds of professional and mainstream media in over 20 countries and regions.



Extending the steam of drupa, raising its heat to the top of Asia.
drupa, the world's leading trade fair for printing industry is going to be held in Düsseldorf in May,2016. At drupa 2016, thousands of innovative, upgrading and ground-breaking technologies and products will be presented, triggering exciting industry discussions. All in Print China 2016 will bring the heat and latest technologies of drupa to China after half a year, attracting more exhibitors and companies to witness the unprecedented market in Asia-Pacific.

Asia-Pacific region, especially China’s market has become the world's most vital regions and the growth pole for the printing industry, its market segments are undergoing a booming and flourish development. Digital printing has begun to take shape after years of growth; Label printing in the Asia-Pacific region has taken the position of the fastest growing market. Asia is also the world's largest packaging market, and its steady growth trend will be well maintained over the next five years. As the most productive showcase platform, All in Print China is committed to promote technology exchange in the printing industry. It aims to display and guide industry trends through organization of exhibits and exhibitors, abundant high-profile activities and extensive marketing promotion, winning high recognition from both exhibitors and visitors. In 2016, with global economic recovery, China’s printing industry will embrace the “New Normal” and follow the reform and innovation policies. Within this context, All in Print China 2016 will accurately diagnose the status of the market, discover and lead the future development, to promote company restructuring and upgrading through the adaption of new technologies and new concepts.



At the end of the press conference, representatives from organizers of All in Print China declared together the official launch of preparation for All in Print China 2016, together with the opening of registration on All in Print China official website. It’s well convinced that with the support of the printing industry as well as the efforts of the organizers, All in Print China 2016 will live up to the expectations of discovering the innovative future of the printing industry.

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